Position Summary: Diesel Laptops is seeking a strategic and data-driven eCommerce Manager to lead the growth and performance of our online sales platform. This individual will be responsible for driving digital revenue, optimizing the user experience, managing cross-functional collaboration, and leveraging analytics to improve our eCommerce presence. The ideal candidate has experience in B2B or B2C eCommerce strategy and execution and thrives in a fast-paced, high-growth environment.

Key Responsibilities:

· Develop and execute a comprehensive eCommerce strategy aligned with business goals to drive online sales, customer engagement, and brand awareness.

· Manage all aspects of the eCommerce site, including product listings, pricing, merchandising, checkout flow, and promotional campaigns.

· Lead and coordinate internal and external contributors (developers, designers, copywriters, digital marketers) to ensure timely and accurate execution of eCommerce initiatives.

· Analyze sales performance and traffic metrics using tools like Google Analytics and other eCommerce platforms to optimize conversion rates and user experience.

· Oversee platform security and compliance, including the integrity of checkout and payment processes.

· Implement A/B testing strategies and monitor KPIs to improve site functionality and campaign performance.

· Collaborate with marketing and sales to align messaging, digital promotions, and product launches.

· Conduct competitive analysis and stay informed of digital trends, platform capabilities, and emerging technologies to continuously improve our eCommerce footprint.

· Monitor and maintain SEO best practices and on-page optimization to maximize search visibility.

· Forecast inventory needs and make restock recommendations based on traffic and sales metrics.

· Bachelor’s degree in Marketing, Business, Information Systems, or a related field.

· 6 to 8 years of experience in eCommerce management, digital marketing, or related roles.

· Proven track record of managing and scaling eCommerce operations, preferably in a mid-sized business or high-growth environment.

· Strong understanding of eCommerce platforms (e.g., Shopify, BigCommerce, Magento), CMS, CRM, and third-party integrations.

· Proficient in analytics platforms (Google Analytics, heat mapping tools, etc.) and reporting on key performance metrics.

· Excellent project management, communication, and leadership skills.

Preferred Skills:

· Experience in the automotive, diagnostic, or heavy equipment industry a plus.

· Working knowledge of HTML, CSS, or JavaScript for eCommerce customizations is a bonus.

· Familiarity with UX/UI best practices and digital customer journeys.